Our Quality Professional Copywriting Services
Finding a voice for your business through consistent branding can be difficult. We can make it easier. Our copywriters can adapt a writing style to engage your target market; our writers must be versatile, use the right words, sentence structure, tone and content to appeal specifically to your customers
From a branding perspective, once you capture a customer’s attention, you need to communicate your message, quickly and effectively; focusing on the message, with direct, clear, concise headlines. Customers are more likely to respond to a consistent message, delivered in a consistent style. Our copywriters can create a consistent style of copy that will appeal to your target audience. Call ‘n’ Connect packages may include any of the following written material:
- Regular newsletters to your clients
- Promotional/prospecting letters
- Direct mailing content
- Informational emails to follow up a client contact campaign
- Flyers for letterbox drops
- Web page content
- Social networking site posts
- Blogs
Here are five, quick examples of how our copywriters can market your brand or business:
1. Strategy
There’s a difference between writing about something yourself, and knowing how to write about something. This is why companies, large and small, rely on professional copywriters to relay their message, effectively.
2. Expertise
If you want to build a new house, given the correct materials, you could probably build yourself a construction of some form, but if you hire a builder, the job will be done faster and more effectively. The same is true with copy; you could probably write something yourself, but a copywriter will do it a lot more efficiently because they have the skills and experience.
3. Focus
Digital media has given businesses and individuals a relatively free outlet to say as much as they want. However, just because you can say everything, doesn’t mean you should say everything. From a branding perspective, once you capture a customer’s attention, you need to communicate your message, quickly and effectively; focussing on the message with directed, clear, concise headlines.
4. Consistency
Our copywriters can create a consistent style of copy that will appeal to your target audience. Customers are more likely to respond to a regular message, delivered in a consistent style.
5. Lead generation
Well written copy will sell your brand, product or service. Copywriters understand how to use persuasive influence and can use it to create leads and motivate calls to action. They even know when not to say something, to lure customers to pick up the phone or provide their email address, in the case of website content.